Legal Industry Events

Setting a Spark Alight

We are beyond excited to launch our inaugural Smokeball Spark Conference for small law firms and sole practitioners.

With Australian small law practitioners prioritising growing their client base, improving profitability, and improving operations and workflows as their top three challenges for the next 12 months, we have designed a premier conference experience, Smokeball Spark, to answer those specific needs.  

Welcoming a standout collection of inspirational keynotes, industry experts and technological innovators across two unique streams, Smokeball Spark offers a diverse range of learning opportunities, resources, and new tools to assist small law firms and sole practitioners to ignite their business transformation and establish thriving legal practices.  

“Too often legal conferences focus on the big end of town, so we are very proud to specifically design an exciting conference for small law and sole practitioners,” explains Hunter Steele, CEO, Smokeball. “We know from both extensive research and our daily interactions that the needs of our community are unique. They need information and advice for business growth that can be incorporated into their practice quickly and easily, ideas to improve profitability and operations that will transform and supercharge their businesses and that are guaranteed to work.”  

“Small law doesn’t have time to experiment, they are too busy practising the law, so we have created an experience that answers those questions in a way that is immediately applicable and not overwhelming. And most importantly we want them to have fun which is why we are very invested in building a totally different experience for delegates,” he adds.

The event which is set to be held on 17 February 2023 in Sydney will kick off with keynote speaker disruption strategist Holly Ransom who will speak on the process of turning innovative ideas into action and how to build a change roadmap that is easily executed.  

It closes with keynote Sam Bloom, the two times world para surfing champion and inspiration behind the movie Penguin Bloom. Sam will talk about resilience and how to cultivate it when things don’t go to plan through sharing her personal story on navigating personal and professional challenges.  

The day is packed full of inspirational industry speakers including:

  • Clarissa Rayward, Founder, Happy Lawyer Happy Life  
  • Clayton Oates, Founder, QA Business  
  • Amanda Little, Principal Solicitor, Amanda Little & Associates
  • Tayla Faigenbaum, Family Law Team Leader, Nest Legal, and Former Research Fellow, Centre for Legal Innovation
  • Tom Dreyfus, CEO & Co-Founder, Josef
  • Hunter Steele, CEO, Smokeball  
  • Adele Hoyle, Chief Product Officer, Smokeball  
  • Jane Oxley, Chief Revenue Officer, Smokeball  
  • Terri Mottershead, Executive Director, Centre for Legal Innovation  
  • John Ahern, Global Head of Property, InfoTrack  
  • Kim Wiegand, Julip Advisory

During the day, delegates can mix and match sessions running in two different streams. The ‘Firm Development’ stream will help firms to map out long-term strategies for business transformation while the ‘Daily Efficiency’ stream focuses on how you can improve firm operations and work more efficiently day-to-day.

Topics include building a financially thriving practice, creating a seamless client experience, automating workflows, top technology trends happening right now, why innovation is essential, how to be successful in today’s war for legal talent, and the benefits of being happy in your workplace.

Bianca Bowron-Cuthill, General Manager, Smokeball adds “We are all about innovation and are excited to be bringing a fresh and innovative approach to our first ever legal conference for law firms. We are so thrilled to design a fun and exciting day out for our Smokeball community members who are the hardest working people we know. Between the TEDx-style talks from inspiring speakers, high-impact activations, entertainment, and an incredible themed post-event function, it’s going to be a day to remember!”

Delegates also gain entry to Ignite Social, the exclusive post conference function that is sure to provide fantastic memories along with excellent networking opportunities with live music performances, exciting activation experiences, and complimentary food and beverages. This is a great chance to mingle with the speakers, industry leaders and other delegates.    

The conference will be held at the Sofitel Sydney, Wentworth on Friday 17 February 2023 from 8am – 5pm, with Ignite Social taking place from 5.45 – 7.45pm at the Garden Courtyard Terrace and Restaurant, Sofitel Sydney, Wentworth.  

The first 100 tickets will be sold at the exclusive price of $99.99, with early-bird pricing of $149.99 available until December 31, and standard pricing of $249.99 per ticket thereafter. Delegates can also gain up to five valuable CPD points from the event.

To book your Smokeball Spark tickets, please visit:

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Nov 09, 2022